If you’re new to minimalism, we highly recommend checking out the step-by-step guide to building your first minimalist wardrobe.
A critical component of building your minimalist wardrobe is intentional shopping. Once you have audited your existing clothing (read more here) and identified what key pieces are missing, you’ll want to curate those pieces to build the perfect wardrobe (or ‘capsule’). The first step is finding great minimalist fashion brands that align with your values and style.
Some people like to make a day of it, and pick up all the missing items shopping spree style. Others like to populate them over time, patiently waiting until they’re sure of what items they really need to buy.
When you’re ready to take this step, we’ve compiled the 6 best minimalist fashion brands to help you build your minimalist wardrobe. Each of the brands has been evaluated based on the 4 key tenets of a minimalist wardrobe:
- Versatility – Every piece in your capsule must be multi-purpose. Many of these brands carry essentials that can easily convert into many different looks.
- Timeless – A good minimalist wardrobe doesn’t go out of style. You’ll find many timeless pieces (no fast fashion) in the collections below.
- Quality – These pieces should last for years, not months. From affordable cashmere to wrinkle-resistant athleisure, these brands are built to last.
- Fits Your Lifestyle – Your wardrobe should be made up of pieces that suit your daily life. We’ve compiled brands that cater to work, lounging, exercise, and everything in between.
Many of these brands err on the pricier side (think $$$ on Yelp). The goal is quality and versatility, not quantity and specificity. 5 versatile, timeless items from the brands below may be comparable to 10 – 20 pieces from your favorite boutique. Don’t forget to be mindful — you’re intentionally purchasing pieces that will enhance all the other items in your capsule wardrobe, last a lifetime, and align with your values.
Vetta – The Best All-Around Minimalist Fashion Brand
Vetta is THE minimalist fashion brand. Intent on helping you build a more thoughtful wardrobe, Vetta has created a number of ready to wear capsules based on different style types. Each capsule comes with 5 versatile items that create up to 1 month of outfits. (If you’re not sure which capsule is best for your minimalist wardrobe, take their capsule quiz here.)
The major differentiator is the versatility of their pieces — every Vetta piece can be worn multiple ways to create different looks. For example, their oversized sweater can be worn 4 different ways — the turtleneck comes off and can be worn as a scarf and you can flip the sweater front to back and wear it as a cardigan. Even their basic t-shirt can be worn 5 different ways!
Vetta is also the only brand with a ‘Create Your Capsule’ option, giving you additional discounts when you purchase multiple pieces.
Additional Info: Womens Shop, Sizes XS – XL
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Everlane – The Radically Transparent Minimalist Fashion
Based on the ethos of radical transparency, Everlane leaves nothing to chance when building gorgeous essentials for your minimalist wardrobe. Famous for ethically producing luxury items like cashmere sweaters and Italian shoes at low markup (2x – 3x versus 5x – 6x at most competitors), Everlane is the perfect brand to purchase sustainable essentials.
Everlane recently launched a men’s collection called Uniform, which makes it incredibly easy to build your minimalist wardrobe. The collection includes 12 coordinating pieces made to be worn 15x longer than their regular clothing. If anything goes wrong within the first year (a hole in a t-shirt, color loss in a sweatshirt, etc.), they will replace the item with a new one.
Info: Mens/Womens Shop, Sizes 00 – 16
Favorite Products for Men:
Favorite Products for Women:
Photos Courtesy of Everlane.
M.M. LaFleur – The Best Professional Minimalist Fashion Brand
M.M. LaFleur is the go-to minimalist fashion brand for a professional minimalist wardrobe. Catering exclusively to women, M.M. LaFleur sells individual essentials as well as pre-packaged capsules that come with 2 weeks worth of ready to wear professional clothing (think gorgeous work pants, knits, and dresses to help you kick ass in the boardroom). Also much of their clothing also is petite-friendly.
Additional Info: Womens Shop, Sizes 0P – 3XL, Petite/Plus Size/Tall Friendly
Photos Courtesy of M.M. LaFleur
Vince Unfold – The Best Rental Minimalist Fashion Brand
It’s old news that Vince, with their classic silhouettes and basics, is the premium luxury brand for a minimalist wardrobe. Most designers put out fast fashion collections, but Vince caters more to versatile staples that never go out of style.
Although Vince can be prohibitively expensive, they recently launched a new rental service called Vince Unfold. Unfold gives you the opportunity to rent 4 Vince pieces at a time for a flat fee of $160 (less than the price of one Vince item) as a less expensive alternative to buying. They handle the shipping and dry cleaning – just return the items as often as you’d like and receive 4 new ones. If you come across pieces you absolutely must have, don’t worry — you can purchase any of your rented items at a discount.
Additional Info: Women’s Shop (Unfold specifically), Sizes XXS – L
Photos Courtesy of Vince
Lunya – The Best Loungewear
If you’ve been anywhere near Instagram, then you’re familiar with Lunya and their enviable selection of luxury loungewear. Since you’re curating the best pieces for every aspect of your life, then why not splurge on the one pajama set to rule them all? It’s time to throw out that old college t-shirt.
Lunya is most well known for their washable silk PJ sets. The sets are intentionally designed to not only be minimalist and flattering, but they also help regulate your temperature for a better nights sleep.
Additional Info: Men’s/Women’s Shop, Sizes XS – XL
Photos Courtesy of Lunya.
ADAY – The Best Athleisure
For any frequent traveler or athleisure addict, ADAY is the minimalist wardrobe company for you. ADAY offers street-style cool separates that focus on comfort and durability — their separates stay wrinkle-free, the cashmere is washable, and they offer many moisture-wicking pieces that would perfectly blend in at the office.
Additional Info: Womens Shop, Sizes XS – L, Petite Friendly
Photos Courtesy of ADAY.
What brands are in your minimalist wardrobe? Which ones are we missing? Let us know in the comments!